According to a 2022 Salesforce global survey, 33% of CIOs said they were unable to generate value-added insights from their data, and 30% said they were simply overwhelmed by the volume of data produced within the company…. Businesses are ingesting more data than ever before largely thanks to the infinite scalability of the Cloud. The idea is to exploit them to obtain new “business insights”, to personalize experiences, or to meet regulatory requirements, the best known of which is the GDPR. Connected objects are also a fantastic accelerator for data generation. But in many cases, these volumes end up being counterproductive, “drowning” truly useful data in terabytes of cold, obsolete, redundant data. IT teams end up spending most of their time introspecting systems to try to master their assets, and IT is no longer doing anything but maintaining systems whose seams are failing one after the other! And speaking on trending topics, companies that don't have a good handle on their data will struggle to exploit the possibilities of artificial intelligence, including generative AI models. Furthermore, most large companies, in order not to put all their eggs in one basket, have adopted Multicloud strategies. But when companies consolidate this data for analysis, they often lose much of its contextual information, so much so that it is common for 80% of any data project to be devoted to simply cleaning the data and re- creation of context! The complex software landscape also contributes to this difficulty: on average, companies have around 120 Cloud applications! CIOs have been driven despite themselves by the accelerated pace of innovation and have not thought strategically about its consequences such as data management or Cloud costs.
One solution could simply be to collect less data, because much of this data remains “cold” or is never used: this share is estimated at 50% (Gartner). A certain number of companies are starting to sort the data collected upstream to avoid downstream congestion. “We've pretty much stopped bringing in some completely cold data. When we realize that no one is using them, we close the pipes,” said Shanti Lyer, CIO of DocuSign, for example.
More statistically: - 7 out of 10 companies do not know exactly what they are spending their Cloud budget on (Fortinet 2021).
- 131 IT professionals say that undue cloud spending could represent up to 47% of a cloud budget (Stormforge 2022).
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